In 2005,
Strategic Edge Communications (SEC) managed over 13,000 medical meetings across the country, overseeing every detail
from speaker training, physician recruitment, and meeting logistics, to content development,
sales force coordination, follow-up reporting and analysis. Key to every aspect of meeting
management is a proprietary tool of SEC, EventEDGE
TM, a Web-based meeting management and logistics
system.
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EventEDGE
TM was specifically designed to service the pharmaceutical industry. It provides
real-time analysis and information to the field and marketing personnel on critical aspects
of live events.